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Margin & Discount Simulator

See what a discount really does to your margin.

Cost priceCost price is what one product costs you to get ready for sale. This can include the purchase price, inbound transport, import duties and packaging. Sales-related costs such as marketplace fees, payment fees and fulfilment are added separately.

What one product costs you to get ready for sale — sales costs come later.

Discount
Enter a selling price and cost price to see the impact of your discount. Try €100, €60 and 20%.

How it works

A discount affects profit more strongly than revenue when your costs stay relatively fixed. This simulator shows the impact on profit per unit and the additional sales volume required to compensate.

Percentage platform fees are recalculated on the discounted price; fixed euro costs stay the same.

FAQ

The discount comes entirely out of your profit, while your costs stay the same. With €100 price and €60 cost, a €20 discount halves your €40 profit: a 20% price cut becomes a 50% profit cut.

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